Heard a story on NPR about this today- a group at MIT is throwing away garbage.
Oh, right, there’s an interesting part: they’re putting tags on individual pieces of the trash they toss, and they’re going show you where it goes on the internet. Can’t find the NPR write-up at the moment, but MITnews has a supportive explanation here. Check out the project’s website for the real goodies, though: pictures of where stuff you don’t care about anymore actually ends up (your plastic container of liquid soap might only be 15.5 miles away by now! Do you need a street address? They can do that for you).
Inherent humor value of smart people playing in the trash aside, I think this project will generate some important data that could convince people the stuff they toss doesn’t actually go away.